Claire Suaverdez – Why Is Strategic Planning Important to an Organization

A strategic plan is important to an organization or company because they are providing a sense of the direction and outlines measurable goals. It is a tool that is useful for the complete guiding day to day decisions and also for the evaluation progress and changing the approach when moving forward.

As a consultant, we are working with a variety of the businesses across a number of the industries as well as non-profit entities. In reviewing the performance of these companies and it is interesting to note that those businesses that perform at the highest levels usually have the some sort of the formalized the strategic plan in the place and have implemented well.

On the other hand, those of the business that the struggles usually have no plan in the place and seem to flounder in their attempts to be a successful. And many of the organization or companies of their strategic plan also use a simplified the strategic planning process to get the plan written and implemented more the quickly and efficiently. One of the best things is causing some to proclaim that the strategic planning had lost it’s luster was the tendency of the some to drag out the process too long and create more work than necessary.

In order for the business to be successful, there are needs to be a road map for success. The development of the sound business strategy is s result planning process. A significant mistake that is made by the businesses is a large and the small is defining the critical business strategies without going through this process. The strategic plan provides the help in direction and focus for all the employees. It points to be specific result that re to be an achiever and the establishes a course of the action for achieving them.

Another common mistake is a simply allowing the organization to wander aimlessly without having the even the generalized the goal in place. The strategic plan also provides the help in various work units within an organization to align themselves with the common goals. But perhaps most of the important, the strategic planning the process provides managers, owners and the entrepreneurs the necessary framework for the developing the sound business strategy.

If the business has the least idea where it is headed, it will wander aimlessly with priorities changing constantly and the employees confused about the purpose of their jobs. And it is could chase the strategies that have little or no chance of success.

Strategic planning will be containing an action plan that will detail the steps to be a taken to fully implement the strategies and the tactics defined in the plan document. And that action plan will be delineated specific deadlines and the individuals or terms responsible for completing defined task.

Claire Suaverdez is a sales oriented professional specializing in customer service management, workforce management, market analysis and planning, staff development and marketing. Claire is currently the Director of Operations at One Contact Center. She has been with the company for many years, providing businesses with top-notch customer service.

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